Be it a professional video editor or a newcomer still honing their skills, everyone needs a dose of inspiration from time to time. Being stuck in a rut without any type of content to look up to can be dangerous. You can try dabbling in new websites and software like Video Creek to edit your
videos since their features are unique to their own website, giving their users an edge over the rest.
Other than this, there are also pages on Instagram that you can learn from. These are mostly looked at from the point of view of a visual or aesthetic appeal. But you can look at them as content that holds a significant learning curve for you since these pages are at the top of their game when it comes to discovering new trends related to video content. So, to help you with your daily source of inspiration, here is a list of pages you can follow on
Instagram that will introduce you to new arenas of video-editing.
Granted, the Nat Geo domain is such that it paves the way for amazing videos. Just simple videos of majestic animals moving about dense forests and drinking from serene rivers pleases the eyes. But giving credit where it is due is also essential.
For example, the admins of this page have not restricted their content to just animal videos.They dabble equally in informative videos with amazing infographics, interviews with celebrities,travel journalists, and other people related to this field.
While doing this, they ensure they don’t clutter their page and make it too much to take in. Their content is well-balanced and has a bit of everything– right from IGTV videos to short one-minute clips in the perfect proportions.
The brand itself oozes a feeling of wholesomeness and belonging. Oreo has now become such an important part of households, especially the ones with children, that they have capitalized on this and created their content surrounding this.
If one looks at their videos, they have some very minimalistic animations that involve the biscuit.These are beautifully executed and presented in formats that are unique to their brand. The key here is to put so much thought into the idea of the video itself that the technicalities are not very detailed or complex.
They couple these videos with some subtle background music. It is intentionally kept so subtle since the goal is to still keep the viewer attention on the video but not having the video look incomplete without any sound at all.
GoPros are standalone cameras that can be connected with a device and operated in an efficient manner integrating the two. Their Instagram page is every travel, and adventure enthusiast’s dream come true.
From serene scenic views to impossible-looking adventure shots, they have perfectly captured the essence of their product and tailored it to the one-minute format of Instagram. Their strongest suit is their quality, which is also exactly what they sell, so a platform like Instagram works perfectly in their favor. A brand like GoPro, who has an audience that relies heavily on video content, really needs to have their consistency maintained along with variationsin content, which is something the brand has absolutely nailed.
Along with an amazing social media presence, Nike has a number of monumental advertisements, too, something they are immensely popular for. They are known to make a comment on social situations and encourage empowerment through sports.
This gives their company a personified presence, where people don’t just look at them in terms of a brand, but a thoughtful initiative. Nike recently gained a lot of acclaim for a video of their that was edited brilliantly. It was specifically mentioned that this is one of the most well-edited ads ever, owing to the level of difficulty and complexities that went into making it.
The ad is a landmark one for anyone aspiring to create magic using editing, and you can do the same by drawing from their ideas. Here, the main idea behind editing a video is to have a set objective in mind. Without that, one can find themselves lost in the process and eventually not meet up to the expected quality standard.
Nike has objective-bold empowering videos, and that is exactly what the editing is aimed at.Since all departments are on the same page, the output is automatically created by keeping that in mind.
Tasty is a subsidiary of sorts of BuzzFeed, a media company that regularly puts out engaging content related to pop-culture, news, etc. Tasty is their page where they give out small and quick recipes of various food items, right from multi-cuisine main course dishes to snacks and desserts.
Tasty has an amazing way of fast-forwarding its videos and editing them in a manner that makes the people not interested in cooking, also longing to watch the videos. Their cuts and animations are very satisfying to watch, so much so that most people are tempted to try out the recipes themselves!
Another one of their attractive points is their music and aesthetics. Although this isn’t a large part of the video editing process in itself, it still makes the editors work much easier to beautify the content if the production is done well. It is always advisable to spend a little extra on these smaller details that will yield much better results in the final output.
The main question here is- can all brands, no matter how big or small, make videos of this stature? The answer is yes, without a doubt. All you need is a bit of determination and the right video editing skills to bring your idea to life.
If this seems a bit much, you can always consider hiring external help, like a professional video editor who will make your job a lot easier and bring a tinge of quality to your content. If not, you can try your hand at editing on your own by using a movie maker that has all the steps listed out in detail. Discover this info here.
This makes it very easy for even relatively new users to operate the website and download the edited video in just a few hours. Being patient and knowing what you want beforehand helps a lot in these cases.